We were contacted to help create the brand identity for this new startup. They had colors in mind and allowed us to create something original for them.
OTS gave us creative control when designing their logo. We did a lot of research on competitors to see what trends or design type to avoid. With the help of the data collected during our “avoidance research”, we were able to create a modern and fresh logo design.
We used a San Serif font to present a friendly yet youthful feel. We used the establish brand color of lime green for the main typography, and dark gray in the logo to represent a stain.
They only needed a 1 page website to start off with but needed it to be detailed. We created a modern look with minimal elements and colors.
This new startup now has a professional look, eye catching detail and a solid brand identity.